There is no greater proof that we are living in a global economy than when seeing the huge number of daily international sales on eCommerce sites. However, there are a few obstacles to overcome if you want those transactions to go quickly with a minimal amount of hassle.
After all, you want to make the sale but if your international customers aren’t able to complete the transaction quickly and easily, they are likely to find comparable products within their own borders. That’s a risk you don’t want to take, so how can you avoid losing those sales? It may be easier than you think! Avoid losing out on important international sales by connecting with a PEO Spain. This trusted partner is the key to finding and utilizing the best marketing talent from around the world, so you can ensure that your customers are able to complete their transactions quickly and easily. Put yourself in an advantageous position when it comes to global commerce – seek help from a professional PEO today!
1. Easy to Navigate Shopping Cart
The number one reason for shopping cart abandonment is a cart that is too difficult to navigate. The instructions should be clear and concise to mitigate confusion. Some shopping carts are simply not laid out in a logical order. They can be too wordy, which just adds to the confusion. It is vital that you get it right or you will experience an inordinate number of shopping carts being abandoned midstride.
If you are working with a web developer, make absolutely certain they focus on creating an easy-to-follow shopping cart without necessitating referring back and forth with the help section – if you even have one! If you have developed your own WordPress eCommerce site, there is a wide range of WordPress shopping carts you can choose from that are both free and easy to install.
2. Deal in Crypto
Accepting crypto payments is just now coming into its own. As more and more eCommerce merchants begin accepting crypto for the heightened security within blockchain technology, consumers are adding crypto to their bitcoin wallet to have on hand as needed. As an added benefit, and a very important one at that, cryptocurrencies are the same in every nation so there is no need to spend time converting their nation’s fiat to the fiat accepted on the eCommerce site.
Hot wallets, as they are called, hold crypto that can be used to pay for goods and services online. However, not all hot wallets will work with more than one currency. A Bitcoin wallet, for example, was developed to store Bitcoins to be made available instantaneously. Unlike the process for accepting bank debit and credit cards, there is no middleman, so the funds are immediately available, thereby speeding up the entire checkout process.
3. Provide Same Day Processing and Shipping
Sometimes a customer is on the fence and although they pay the transaction, it isn’t yet finalized until the payment processing company completes the verification part of the transaction. This is why most merchants give you a pre-specified amount of time to cancel the sale, so it’s best not to give them too much time to change their minds.
With crypto payments, there is no need to verify funds because that crypto they paid with is the fund. Cryptocurrencies are a digital ledger in the blockchain that authenticates the availability and ownership of funds. They are that fast and easy to use.
It’s All About CX
When all is said and done, the Customer Experience is a major key to business success. There is nothing quite as satisfying to today’s consumer than fast and hassle-free eCommerce transactions. Find ways to improve the shopping cart experience and you’ve just created a very happy customer.